Before going on “Shark Tank,” Sunscreenr had a respectable Kickstarter campaign. All in all, Dave Cohen and co-founder Jon Meyer (not to be confused with singer-songwriter John Mayer) raised $119,629 from a total of 1,319 backers. For a $74 fee, supporters were promised one Sunscreenr in its original purple, and for $84, they could choose from five different colors. For a $1,200 price tag, one special investor even paid for a day in North Carolina with Cohen and Meyer (travel not included). The company also launched a successful fundraising campaign on Indiegogo. Here, they raised over $50,000, bringing the grand total up to $172,021.

“Although setbacks are inevitable, we are committed to getting Sunscreenr into your hands in a timely matter,” the co-founders wrote on their Kickstarter page, originally predicting that cameras would be shipped out by the end of 2016. By all accounts, this didn’t happen — since then, America has seen two presidents, a pandemic, and a slew of more successful “Shark Tank” products. Still, there’s no Sunscreenr in sight. “I thought ‘Wow! there’s no way this project fails to deliver.’ I was wrong again,” wrote one disappointed Indiegogo user, with another adding, “Ugh didn’t get mine either! Haven’t heard back after I messaged them about it. Very disappointing.”

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