According to her own audio diaries, she met Hearst long before she had started working in films. Hearst later formed Cosmopolitan Pictures, which would produce most of her starring vehicles. Hearst's relentless efforts to promote her career had a detrimental effect, but he persisted, making Cosmopolitan's distribution deals first with Paramount, then Goldwyn, and with Metro-Goldwyn-Mayer. Davies herself was more inclined to develop her comic talents alongside her friends at United Artists, but Hearst pointedly discouraged this. Davies, in her published memoirs The Times We Had, concluded that Hearst's over-the-top promotion of her career, in fact, had a negative result. One particular Example, he had purchased the Cameo Theatre (located in San Francisco) in 1929. He then lavishly remodeled both the exterior and interior decor in a rosebud-hued Art Moderne motif, and renamed it The Marion Davies Theatre. From Hearst's office windows further up Market Street, he could see pink neon letters constantly spelling out her name above the marquee. Hearst Metrotone Newsreels were included on the program, and these newsreels regularly touted Miss Davies' social activities.

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